What's Your Warrior?

TEAMDDB’s audacious undertaking of rebranding the U.S.Army’s outmoded approach to recruiting was one I was definitely primed and excited for. This method of championing the new generation of Warriors set them up as the rebels with absolute cause to change the world around them. I have contributed all across TEAMDDB’s efforts for U.S. Army: email, direct mail, posters, banner ads, social media executions, and the iconic TV spot that made the Army look like the most badass squad on the planet Earth.

official TV spot

[no playback sound]

campaign poster

CRM | e-mail

newsletter bulletin email campaign

newsletter email campaign

lead nurture email

lead nurture email

newsletter email

Army response to COVID-19

concept for Army response to COVID-19

concept for Army response to COVID-19


  • Role Sr. Copywriter

  • For U.S. Army

  • Type Agency

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