Audiences are done with brands misstepping with their messaging. The consumer demand is clear: BE REAL. So how do you, creative director-recruiter-person, meet that demand? You collab with advertising agnostics and confab with atypical storytellers like me.
And you may have looked at my book and may have thought, "it's so.... so...BLACK." Why YES! YES, IT IS! I'm proud of the work I've done in the name of visibility and I put it forward.
You may also think, "has she done other kinds of work?" OF COURSE! and very well. But the purpose of my portfolio is to show where I have led and how I shine.
Ideas do not have color, they have perspective.
J. D O N A L D S O N
One of the 70, THE DRUM
The Drum published a list of over 70 women qualified to speak at marketing conferences around the world.
BEST MEDIA CAMPAIGN, POZ MAGAZINE
The readers of POZ– the foremost editorial presence in the HIV/LGBTQ community– voted #PrEP4Love as the HIV Prevention Campaign of 2017.
BEST AD CAMPAIGN, CHICAGO READER
voters chose PrEP4Love as Chicago’s Best Ad Campaign as part of the Chicago Reader’s annual BEST OF CHICAGO list.
FINALIST, North American Effie Awards
committed to “awarding ideas that work” the 2016 #WorthTelling Campaign was a finalist for the AA specialty category.
The Bill Sharp Award for The Future of Advertising, 4A’s, J. Walter Thompson, Marcus Graham Project
recognizes excellence in marketing & advertising by awarding 1 future leader with a financial scholarship.
Media Hall of Femme, Alliance for Women in Media
Inducted as a Rising Star
Inspiration Award, AIDS Foundation of Chicago
awarded for the #PrEP4Love campaign and how it has inspired unprecedented reception and love in the LGBTQ community.
SHORT LIST, ONE SCREEN Short Film Festival
Emerging Writer category
ADCOLOR® FUTURE, ADCOLOR®
Class of 2015
Class of 2015
4A’s VIDEO CONTEST, CHICAGO 4A’s
Creative Catalyst, The Coalesce Awards
Emerging Leader category
Live Talent Pitch Winner, The One Club
Here Are All The Black People event
B.A. Advertising at Columbia College Chicago
2012 – 2015 CHICAGO
I came, I matriculated, I became the literal poster child for the Marketing Department’s success.